Ask yourself these questions:
Why do I want to be on the radio or TV?
What is my purpose?
Most importantly, will the audience even know what I came there to tell them?
In order to have an effective radio or TV interview, ask yourself these 5 questions about your last interview:
_____YES _____NO Did I refine my core message down to an understandable delivery?
____YES _____NO Have I answered the below the surface questions that the audience wants to hear? Why should I listen to you and what’s in it for me?
____YES _____NO Talk show hosts are famous for getting the guest off message. Did I answer the last unconnected question in a way that brought me back on message in a meaningful way?
______YES ____NO Did I bury my message in jargon, language that lost the audience?
____YES _____NO Did I address the problem that my interview was the answer for in a way the audience understood?
If you have honestly answered YES to all of the above questions, you are on your way to engaging and capturing your audience!
If you have answered NO to 1 or more of these questions, contact RadioSuzy at RadioSuzy@DresserAfterDark.com to set up your
Free one-on-one consultation with Michael Ray Dresser
